Sloan's Ice Cream vs sweetFrog Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Sloan's Ice Cream vs sweetFrog including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Sloan's Ice Cream Franchise
sweetFrog Franchise
Investment $587,952 - $896,600$95,600 - $477,500
Franchise Fee $40,000$15,000 - $30,000
Royalty Fee 6%5%
Advertising Fee 1% Nat'l1.5%
Year Founded 19992009
Year Franchised 19992012
Term Of Agreement 5 years10 years
Term Of Agreement 5 years10 years
Renewal Fee --


Business Experience Requirements

 
Sloan's Ice Cream Franchise
sweetFrog Franchise
Experience --

Financing Options

 
Sloan's Ice Cream Franchise
sweetFrog Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/--/Yes
Start-up Costs -/--/Yes
Equipment -/--/Yes
Inventory -/--/Yes
Receivables -/--/Yes
Payroll -/--/Yes

Training & Support

 
Sloan's Ice Cream Franchise
sweetFrog Franchise
Training The initial training covers all material aspects of the operation of a Sloan's franchise and is comprised of classroom and on-the-job training. On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed
Support -Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform
Marketing -Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
Operations -

50% of all franchisees own more than one unit.

Number of employees needed to run franchised unit: 2 - 4.

Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).


Expansion Plans

 
Sloan's Ice Cream Franchise
sweetFrog Franchise
US Expansion YesNo
Canada Expansion NoNo
International Expansion -No

Company Overviews

About Sloan's Ice Cream

Since opening our first store in 1999, Sloan's has become an icon of Southern Florida for great ice cream and great fun. Our unmistakable look, terrific service and unforgettable ice cream have become a tourist attraction and a hot spot for local residents. While we think we have the greatest ice cream on the planet, what really differentiates Sloan's is the brand and systems that we have created to replicate the memorable experiences for all of our customers. Sloan's has been the recipient of numerous awards for best luxury ice cream. We are a family business and our franchisees can also be family businesses. Sloan Kamenstein created Sloan's out of a love of fine foods and sweets. As an accomplished chef and entrepreneur, Sloan still leads the company and is heavily involved in innovation, product development and growth. Sloan's builds its customer following by providing what we believe to be the best service, best product and best atmosphere. Each store is impeccably designed to create an emotional response for kids and adults and keep them coming back. Becoming a Sloan's franchisee gives you access to our brand, systems, training and support as you own and operate your very own Sloan's ice cream and candy store. You get:
*Sloan's logos, signage, designs and operational systems
*Buying power through our suppliers *Site selection and build out assistance
*Extensive training in Florida at our headquarters and in our stores
*On-site assistance just prior and during the opening of your location
*An in-depth operations manual for every aspect of store ownership
*Marketing materials and marketing assistance
*Ongoing support site visits from Sloan's staff
*Unlimited access to our team via phone and email
We are dedicated to the personal and professional growth of our franchisees. The opportunity to own your own business without being alone has never been sweeter.

About sweetFrog

Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.

The total investment necessary to begin operation of a sweetFrog Shop is $231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000 for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue and $122,400 - $219,300 for a Truck.

#23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees

Seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, Philippines, South America and Western Europe    
Veteran Incentives  25% off franchise fee (50% off in May and November)