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Updated RecentlyWok Box vs Rice King Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Wok Box vs Rice King including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $350,000 - $425,000 | $173,500 - $395,000 |
| Franchise Fee | $25,000 | $13,000 |
| Royalty Fee | 6% | - |
| Advertising Fee | 3% | - |
| Year Founded | 2004 | 1982 |
| Year Franchised | 2005 | 1996 |
| Term Of Agreement | - | - |
| Term Of Agreement | - | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | - | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/- | -/- |
| Start-up Costs | -/- | -/- |
| Equipment | -/- | -/- |
| Inventory | -/- | -/- |
| Receivables | -/- | -/- |
| Payroll | -/- | -/- |
Training & Support |
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| Training | Prior to the opening of your Wok Box Fresh Asian Kitchen, Wok Box will provide the franchisee with extensive training in one of our corporate stores and at our Head Office. During this training the franchisee will learn all the hands on aspects of preparing each dish, how to make orders to minimize product waste, the industry secrets to operating a successful restaurant, how to utilize the Point of Sale systems and most importantly allow the franchisee to become an integral part of the Wok Box team. | - |
| Support | Wok Box regional Operations Managers and Master Developers will be in constant contact with all franchisees to ensure that the Wok Box product is being prepared consistently across the markets. These key people will provide Franchisees advice on how to improve their operations and ultimately will aid all Wok Box Fresh Asian Kitchens to succeed. | - |
| Marketing | Each Wok Box Franchise contributes 3% of their gross sales to an advertising fund that will be used by Wok Box to maximize the exposure of the brand and products. Wok Box's Executive team has a wealth of knowledge for franchisees on how to best advertise and market their stores and will provide each store advice on how to promote their store in their individual market. | - |
| Operations | A Franchisee who purchases a Wok Box Franchise does not have to personally operate the Wok Box restaurant. However, there must be a full time Manager who has satisfactorily completed the training course provided by Wok Box and is involved in the operations or overseeing of the restaurant. Wok Box does not want to jeopardize the brand by having untrained or inexperienced personnel operating the stores. It is critical to note that to a large part the success of a Wok Box franchise depends on the enthusiasm, work ethic, attitude, and entrepreneurial skills of the Franchisee. Therefore Wok Box strongly recommends that Franchisees be actively involved on a day-to-day basis in their restaurant. It will also provide a better support network if Franchisees have questions for management at Wok Box headquarters. | - |
Expansion Plans |
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| US Expansion | - | Yes |
| Canada Expansion | - | - |
| International Expansion | - | - |
Company Overviews
About Wok Box
Wok Box takes a different stance compared to competition when it comes to franchising; we provide franchisees with a foundation of support in addition to a superior product. Wok Box's goals are to see our Franchisee's happy through their successfully run business's, as well as to witness the Wok Box brand spreading across the globe.
Wok Box Fresh Asian Kitchen is a brand that offers franchisees a sound model of operation with great support. Our extensive restaurant operations experience has laid the groundwork for building a successful system that caters to both the businessman as well as the customer.
Wok Box, as a Franchisor, is interested in one thing: the success of every store we open. In order to do this Wok Box must provide constant support to their Franchisee's. This support is unique in
the Franchise industry, just see for yourself!
Wok Box will:- Ensure the best branding possible for our stores!
- Be available for questions, requests and 'sound boarding' of ideas!
- Perform regular store reviews to ensure consistent product at all stores!
- Host an Online Franchisee Bulletin Board to stimulate communication between
Franchisee's and Franchisor!
- SUPPORT OUR FRANCHISEES!
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#73 on Franchise Rankings.com
About Rice King
The Asian Food Market is growing fast! Today, the hottest segment among Fast Food Restaurants is 'ethnic' cuisine. Among the hottest of the hot is Chinese / Japanese. There should be no surprise, considering that Chinese food has 97% awareness (1) in the United States, with a wide base of appeal across the adult population. In fact, Chinese food is so ingrained in the American culture that it is no longer considered ethnic.(2) (1) The Emerging Ethnic Foods Market. U.S. Consumer Intelligence, June 2004 (2)- Ethnic Cuisines, National Restaurant Association, 2003 Benefits 1. Stable Sales 2. Training 3. Training Management Skills 4. Co-Advertising 5. Food Distribution Channels 6. Developing New Menu Items 7. Lease Negotiations