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Updated RecentlyOrangeTheory Fitness vs Fit36 Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of OrangeTheory Fitness vs Fit36 including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $608,172 - $1,800,322 | $161,900 - $278,950 |
| Franchise Fee | $59,500 | $34,900 |
| Royalty Fee | 8% | 6% |
| Advertising Fee | 2% | 2% |
| Year Founded | 2010 | 2013 |
| Year Franchised | 2010 | 2014 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/Yes |
| Start-up Costs | -/Yes | -/Yes |
| Equipment | -/Yes | -/Yes |
| Inventory | -/Yes | -/Yes |
| Receivables | -/Yes | -/Yes |
| Payroll | -/Yes | -/Yes |
Training & Support |
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| Training | On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning | On-The-Job Training: 19 hours Classroom Training: 48 hours |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | Manual provided Number of Employees Required to Run: 8 - 11 | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | - |
| International Expansion | Yes | - |
Company Overviews
About OrangeTheory Fitness
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About Fit36
Become part of a vibrant and fast-growing segment of the fitness industry flanked by training and systems which will support your growth and help you stand out in the market.
Fit36® is a membership-based gym in the business of changing lives and is a perfect opportunity for people like you to become a multi-unit franchise owner. The simple Fit36 business model allows franchise owners to hand over the daily operations to an experienced manager.
Between 2005 and 2012, gym memberships grew 22%, to 9 million memberships. In a single year between 2012 and 2013, gym memberships exploded by +16.5% and total memberships increased by 8.5 million. This trend continues upward today, and shows no signs of slowing down.