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Updated RecentlyOrangeTheory Fitness vs RedLine Athletics Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of OrangeTheory Fitness vs RedLine Athletics including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $608,172 - $1,800,322 | $245,733 - $452,483 |
| Franchise Fee | $59,500 | $39,000 |
| Royalty Fee | 8% | 7% |
| Advertising Fee | 2% | 1% |
| Year Founded | 2010 | 2013 |
| Year Franchised | 2010 | 2013 |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | -/- |
| Start-up Costs | -/Yes | -/Yes |
| Equipment | -/Yes | -/Yes |
| Inventory | -/Yes | -/Yes |
| Receivables | -/Yes | -/Yes |
| Payroll | -/Yes | -/- |
Training & Support |
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| Training | On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning | On-The-Job Training: 20 hours Classroom Training: 20 hours |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing |
| Operations | Manual provided Number of Employees Required to Run: 8 - 11 | - |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | - |
| International Expansion | Yes | - |
Company Overviews
About OrangeTheory Fitness
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About RedLine Athletics
Your own business in sports and fitness is within reach. RedLine Athletics specializes in training young athletes in the 8-18 year old age range. RedLine Athletics occupies a unique niche in the $38 Billion Dollar fitness industry. An estimated 35 million children participate in youth sports every year. There is a tremendous need and demand for specialized fitness and athletic training for the 8 -18 year old market.
Youth sports represents a large industry, conservatively estimated at $5 billion a year in the United States alone. With huge demand for services and no clear market leader, now is the right time to capture this young, growing and highly fragmented market.