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Updated RecentlyOrangeTheory Fitness vs BodyTek Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of OrangeTheory Fitness vs BodyTek including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $608,172 - $1,800,322 | $249,600 - $384,500 |
| Franchise Fee | $59,500 | $19,900 |
| Royalty Fee | 8% | 6% |
| Advertising Fee | 2% | 1% |
| Year Founded | 2010 | - |
| Year Franchised | 2010 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | $150K liquidity, $500K net worth, business experience, team builder, outgoing demeanor | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | -/Yes | Yes/- |
| Start-up Costs | -/Yes | -/Yes |
| Equipment | -/Yes | Yes/Yes |
| Inventory | -/Yes | Yes/- |
| Receivables | -/Yes | -/- |
| Payroll | -/Yes | Yes/- |
Training & Support |
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| Training | On-The-Job Training: 3.3 hours Classroom Training: 58.25 hours Additional Training: E-learning | On-The-Job Training: 4 hours Classroom Training: 43 hours |
| Support | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection |
| Marketing | Co-op advertising, Ad slicks, Regional advertising | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
| Operations | Manual provided Number of Employees Required to Run: 8 - 11 | Absentee Ownership Allowed Number of Employees Required to Run: 8 - 12 |
Expansion Plans |
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| US Expansion | Yes | Yes |
| Canada Expansion | Yes | - |
| International Expansion | Yes | Yes |
Company Overviews
About OrangeTheory Fitness
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About BodyTek
Join the Bodytek movement, a challenging, yet exciting, HIIT group fitness workout program.
The workout that is designed to help maximize your potential and live what we call the BODYTEKLIFE. A high-intensity lifestyle where you choose to maximize your results & live everyday with MOTIVATION, EXCITEMENT, and ENERGY.
Experience that was designed with you in mind - our total body workout program. No two classes are ever the same, focusing on Your Mind, Your Time, & Your Body. Structured on group fitness, our one-hour classes welcome clients of all fitness levels to participate from beginner to advanced, clients pushing themselves to be challenged and reach their personal best. Designed to significantly improve your fitness level through High Intensity Interval Training or (HIIT). Our highly skilled coaches provide personalized guided assistance to ensure you maximum your one hour and achieve proven results.