sweetFrog vs Farrell's Ice Cream Parlour Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of sweetFrog vs Farrell's Ice Cream Parlour including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
sweetFrog Franchise
Farrell's Ice Cream Parlour Franchise
Investment $95,600 - $477,500N/A
Franchise Fee $15,000 - $30,000N/A
Royalty Fee 5%-
Advertising Fee 1.5%-
Year Founded 20091963
Year Franchised 20122014
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements

 
sweetFrog Franchise
Farrell's Ice Cream Parlour Franchise
Experience --

Financing Options

 
sweetFrog Franchise
Farrell's Ice Cream Parlour Franchise
  In-House/3rd PartyIn-House/3rd Party
Franchise Fees -/Yes-/-
Start-up Costs -/Yes-/-
Equipment -/Yes-/-
Inventory -/Yes-/-
Receivables -/Yes-/-
Payroll -/Yes-/-

Training & Support

 
sweetFrog Franchise
Farrell's Ice Cream Parlour Franchise
Training On-The-Job Training: 24 hours Classroom Training: 24 hours Additional Training: As needed -
Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Franchisee Intranet Platform -
Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app -
Operations

50% of all franchisees own more than one unit.

Number of employees needed to run franchised unit: 2 - 4.

Absentee ownership of franchise is allowed. (50% of current franchisees are owner/operators).

-

Expansion Plans

 
sweetFrog Franchise
Farrell's Ice Cream Parlour Franchise
US Expansion No-
Canada Expansion No-
International Expansion No-

Company Overviews

About sweetFrog

Shortly after moving to Richmond, Virginia, in 2009, Derek Cha brought the West-Coast frozen yogurt trend to his new home by opening the first sweetFrog store. In addition to a variety of frozen yogurt flavors and toppings, sweetFrog locations offer waffle cones and bowls, Belgian waffles, banana splits and parfaits.

The total investment necessary to begin operation of a sweetFrog Shop is $231,500 - $477,500 for a Shop in Traditional Venue, $95,600 - $304,000 for a Kiosk Shop or Standard Floor Plan Shop in Non-Traditional Venue and $122,400 - $219,300 for a Truck.

#23 on Entrepreneur's ranking of the top 150 franchises offering incentives and other programs to help veterans become franchisees

Seeking new franchise units throughout the U.S., Africa, Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, Philippines, South America and Western Europe    
Veteran Incentives  25% off franchise fee (50% off in May and November)


About Farrell's Ice Cream Parlour

If you've ever been to a Farrell's Ice Cream Parlour Restaurant, you know what makes us really special and sets us apart from other great businesses is our TEAM! And we would really like for you to be a part of it. Farrell's Cast Members all have fun personalities and enjoy a crazy, zany, whacky atmosphere. Every Cast Member, including hosts, servers, ice cream artisans to bussers, dishwashers and cooks, are able to deliver and promote "Disney" like service. We call it, "Happy-itis". If you have seen our appearances on The Food Network, then you know we are serious about our food, ice cream and creating great lifetime memories for our guests. If this sounds like you, and you are looking for a company that's growing and offers possible ground floor promotion, then we would love to talk to you about joining our team.