Signs Now Franchise Building Solid Reputation In Boutique Hotel Industry

Saturday, March 21, 2009

Signs Now franchise owners Tim Weber and Leslie Louisell are nationally-known and recognized for their expertise in the healthcare wayfinding field. But, the company, located at 832 Productions Place in Holland, Mich., is beginning to branch out to other industries with visual needs similar to that of a hospital or healthcare facility. Most recently, Signs Now Holland has been hired to design and implement wayfinding systems by several companies specializing in the boutique hotel industry, and they are beginning to see an increase in these types of projects.

"We have found that our expertise in outfitting hospitals and healthcare facilities translates perfectly into hotels and the hospitality industry," remarked Tim Weber. "The basics of wayfinding apply universally as the process of directing an individual the length of a path or course to their specific destination." Most recently, Signs Now produced and installed the interior signage for the Holland, Michigan-based CityFlats Hotel prior to its opening. The 56-room boutique hotel offers uniquely designed rooms containing environmentally friendly custom d�cor. The extensive signage needed for CityFlats included wayfinding, directories, room identification, stairs and evacuation signage.

"Wayfinding is accomplished by providing signage information at key decision points, from identification of the building site to the user's specific final destination," explained Leslie Louisell. "In the case of CityFlats and many other facilities, signage will affect the way a destination is perceived and can have a significant impact on the corporate image." Over the last several years, Signs Now Holland has worked on several other boutique hotels throughout the country, including the I Hotel and Conference Center in Champaign, Ill. and the The Equus, an Aqua Boutique hotel in Honolulu, Hawaii. With several projects in the planning stages, it is shaping up to be a busy 2009 for the Signs Now team.

"We always strive to ensure our clients have the best service and materials for the planning and implementation of top wayfinding systems," remarked Louisell. "It is always exciting to work in multiple industries and know that our work is beginning to garner notice on a national level." Signs Now Holland has over 19 years experience in consulting, designing and implementing wayfinding systems for various organizations and industries. The company is knowledgeable regarding ADA and specific regulations for the healthcare, and hospitality industries. In addition to ADA signage and interior wayfinding, Signs Now Holland offers multiple solutions for outdoor and indoor signage. For more information on Signs Now - Holland, call (800) 379-7433 or visit their Web site at

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Signs Now Corp.
47585 Galleon Drive
Plymouth, MI

Phone: (248) 596-8600
Toll Free: (800) 726-9050

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