Senior Helpers Franchise Receives Top Scores From Franchisees According To A New Study Performed By Franchise Research Institute For The Third Year

Monday, June 21, 2010

Senior Helpers, the nation's fastest growing provider of in-home senior care, has received top scores from their franchisees in a study performed by the Franchise Research Institute� for the third consecutive year.

The results are based on an independent survey of Senior Helpers franchisees to determine their level of satisfaction with and other feedback on the Senior Helpers' franchise system. The Franchise Research Institute conducts the survey using its proprietary FranSurvey system.

"Visionary franchise companies like Senior Helpers understand the importance of knowing what their franchisees think about their system," said Jeff Johnson, founder and CEO of the Franchise Research Institute. "That's why they conduct annual surveys of their franchisees. And Senior Helpers also understands that unbiased, confidential, third-party research is the most accurate way to obtain honest feedback which, in turn, allows them to identify what they are doing right as well as areas they can improve." The survey asked Senior Helpers franchise owners to rate their franchisor through a series of questions regarding the quality of the franchise relationship, overall growth potential, quality, support, communication and other areas.

The results, according to Johnson, show that Senior Helpers has an enthusiastic, energetic franchisee community.

"It takes a very strong franchise training and support program to obtain this high level of satisfaction," said Johnson. "Using our FranSurvey system we found 90 percent of the Senior Helpers franchise network graded the 'initial training and opening support' supplied by the franchisor as positive as well as the 'ongoing training and support. That is unequivocal feedback direct from franchisees." For Peter Ross, founder and CEO of Senior Helpers, the results reinforce that decisions made at the corporate level are, in fact, helping franchisees build strong businesses, despite the economic environment.

"Every member of our corporate team reviews the results of the survey and together we analyze the feedback and break it down to create actionable items," said Ross. "While the positive results reinforce our commitment to excellence in providing our franchisees with the support and tools they need, we also place a heavy focus on the written comments, incorporating them into our strategic planning and initiatives." About Senior Helpers: Senior Helpers connects professional caregivers with seniors who wish to live at home as opposed to a nursing or assisted living facility. The company has 300 franchises in 42 states and one in Canada offering a wide range of personal and companion care services to assist seniors living independently with a strong focus on quality of life for the client and peace of mind for their families. Senior Helpers strives to be the leading companion and personal care provider that offers dependable, consistent and affordable home care.

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Senior Helpers
901 Dulaney Valley Road, Suite 700
Towson, MD

Phone: 512-639-3898
Toll Free: (800) 760-6389
Fax: 815-346-9545

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