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Below is an in-depth analysis and side-by-side comparison of Doc Chey's Asian Kitchen vs Rasoee including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $287,500 - $462,000 | $200,000 - $275,000 |
Franchise Fee | $25,000 | $25,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | - | 2% |
Year Founded | 1997 | 1996 |
Year Franchised | 2004 | 2007 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | 50% of then-current fee | - |
Business Experience Requirements |
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Experience | - | |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/No | -/- |
Start-up Costs | No/No | -/- |
Equipment | No/No | -/- |
Inventory | No/No | -/- |
Receivables | No/No | -/- |
Payroll | No/No | -/- |
Training & Support |
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Training | - | Rasoee has organized a comprehensive training program for our franchisees. Our training program principally focuses on food preparation, restaurant operations, inventory management and financial / legal obligations required to run a company. The food preparation segment of the program is Rasoee's key advantage in the industry. Our proprietary production systems allow minimum staffing and minimal product knowledge, while delivering award- winning gourmet cuisine within minutes. |
Support | Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations | Rasoee Chefs and management team are continuously developing new recipes to keep up with current food trends (no trans fats, Omega-3/multigrain Naan breads) in the dynamic world of foodservice. The Rasoee franchise partnership will provide all the tools needed to comfortably run the Rasoee restau- rant throughout the process. We have carefully designed the system in order to allow the franchisee to focus largely on the guest experience and build the business with personal relationships; while the business and food production details run meticulously in parallel. |
Marketing | Co-op advertising | - |
Operations |
Number of employees needed to run franchised unit: 25 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | - |
Canada Expansion | No | - |
International Expansion | No | - |
When we opened the first Doc Chey's in 1997, our goal was simple: operate a neighborhood restaurant that serves our guests affordable, delicious, pan-Asian food.
Although we have been true to our original mission, we quickly learned that we had an even greater mission, and that was to improve the communities we serve. We did this by becoming stakeholders in our neighborhoods and fostering good karma in our communities through various initiatives - dine-outs that support local schools and charitable organization, donations to local organizations for fundraising events, and hosting charitable events like Morningside Mile and Breakfast with Santa.
Through our efforts, we have donated over $200,000 in cash and food to local schools and non-profit organizations. We work hard to live our values everyday - treat others as we wish to be treated and give without expecting anything in return.
We will continue to work hard every day to help make our communities better places to live - one noodle bowl at a time.
We are very proud of our heritage, quality of our product and the market potential of our business. We are looking for individuals to participate in our long-term goal of taking Indian cuisine mainstream in North America and beyond. If you feel you can share our vision and commitment to becoming an industry leader, then being a Rasoee Franchisee could be a great opportunity for you. We encourage you to thoroughly review our franchise information. If you have additional questions, please do not hesitate to call me at (905) 305-6201, email at [email protected], or visit our website at www.rasoee.com.
Mike Craig Chief Executive Officer