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Below is an in-depth analysis and side-by-side comparison of @Work HelpingHands Services vs The Senior's Choice including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $152,000 - $211,500 | $45,000 - $65,000 |
Franchise Fee | $35,000 | $29,000 |
Royalty Fee | 2.6%-6.5% | Membership: $500/month (with 30-day written notice to discontinue membership. No ongoing royalties) |
Advertising Fee | - | - |
Year Founded | 1990 | 1999 |
Year Franchised | 2003 | 2007 |
Term Of Agreement | 10 years | 5 years |
Term Of Agreement | 10 years | 5 years |
Renewal Fee | - | - |
Business Experience Requirements |
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Experience | Minimum Net Worth: $100,000 Average Number Of Employees: 2 full time staff, 40 caregivers Passive Ownership: No |
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Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | No/Yes |
Start-up Costs | No/Yes | No/No |
Equipment | No/Yes | No/No |
Inventory | No/Yes | No/No |
Receivables | Yes/No | No/No |
Payroll | Yes/No | No/No |
Training & Support |
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Training | On-The-Job Training: 32 hours Classroom Training: 32 hours Additional Training: Meetings | The Senior's Choice provides extensive training and support to its members They receive 4 days of initial training where they learn all aspects of the business and the tools and resources that are available to them. After training, they enroll in a 90-day coaching program with our dedicated Trainer and Coach. In addition, support is available by phone and email during normal business hours. The Senior's Choice also hosts regularly scheduled regional "next-level" educational and networking events, as well as an annual conference. |
Support | Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform | - |
Marketing | Ad Templates Regional Advertising Social media SEO Email marketing | - |
Operations |
Franchise can be run from home. 60% of all franchisees own more than one unit Number of employees needed to run franchised unit: 2 - 4 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)
| 4 Primary Advantages:
1. We charge No Royalty Fees, just a flat monthly fee of $500 - This results in huge savings and much greater take-home earnings compared with their industry franchise competitors. 2. Franchises sign No Long-Term Contracts - Their membership with us is month to month and they can cancel at any time with 30 days notice. This requires management to provide exceptional value to its owners every day, or risk losing residual revenue due to canceled memberships. That said; our retention rate is impressively high. 3. Franchisees establish their Individual Brand Identity - Senior care is one industry where franchise brand recognition is less than 1%. Therefore, our owners have the advantage of developing their own unique brand identity and representing themselves as a locally owned/operated business - which clients prefer. 4. Franchisees are free to customize their business according to their wishes/needs - While we provide our Members/owners with complete operating systems, business framework and best-practices; they are free to customize their business according to their needs and desires. This enables them to adapt their business and services according to the unique demands of their local market and to take advantage of any revenue opportunities that they feel are beneficial to them. |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | - |
@WORK's Franchise Offering Includes All Four Programs for One Franchise Fee
@WORK Personnel
* 98% of companies use some form of personnel staffing
* Predominately staffs employees in administrative and industrial fields
* 3 million people per day are employed by staffing companies
* 79% of staffing employees work full time, virtually the same as the rest of the work force
@WORK Medical
* Mostly staffs employees in the health care field such as nurses and allied healthcare workers
* With a shortage of nurses and the new healthcare reform this program is in high demand
* Recession resistant
@WORK HelpingHands
* Provides non-medical home care and service assistants to individuals who desire help doing daily tasks
* Offers four services: Daily Living Assistance & Senior Services; Personal Concierge; Homemaker's Services; and Parent's Helper
* 9 out of 10 seniors prefer to grow old in their home
@WORK Search
* Provides a full-service, direct-hire recruiting franchise opportunity
* Recruits highly sought accounting, engineering, information systems, human resource, and sales professionals
Veterans Discount: 20% off Franchise Fee