McDonald's vs b.good Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of McDonald's vs b.good including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
McDonald's Franchise
b.good Franchise
Investment $1,314,500 - $2,306,500$545,000 - $951,000
Franchise Fee $45,000$40,000
Royalty Fee 4%5%
Advertising Fee 4%+1.5%
Year Founded 19552004
Year Franchised 19552012
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee $45K-


Business Experience Requirements
 
McDonald's Franchise
b.good Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
    		• -

    Financing Options
     
    McDonald's Franchise
    b.good Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/Yes-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support
     
    McDonald's Franchise
    b.good Franchise
    Training On-The-Job Training: 500 hours Classroom Training: 72 hours Additional Training: At local McDonald's restaurant On-The-Job Training: 146 hours Classroom Training: 40 hours
    Support Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Newsletter Meetings/Conventions Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing Loyalty program/app Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app
    Operations 82% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    		Number of Employees Required to Run: 16

    Expansion Plans
     
    McDonald's Franchise
    b.good Franchise
    US Expansion YesYes
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About McDonald's

    Ray Kroc, a milkshake mixer salesman, ventured to California in 1954 to visit McDonald's hamburger stand, where he heard they were running eight mixers at once. Kroc was impressed by how rapidly customers were served and, seeing an opportunity to sell many more milkshake machines, encouraged brothers Dick and Mac McDonald to open a chain of their restaurants. Kroc became their business partner and opened the first McDonald's in Des Plaines, Illinois in 1955.
    McDonald's brand is in 122 countries around the world. Thirty thousand locations serve 51 million customers each day. More than 70 percent of McDonald's restaurants around the world are owned and operated by independent local business people. Most standalone McDonald's restaurants offer both counter and drive-through service, with indoor and sometimes outdoor seating. The Drive-Thru, Auto-Mac, or McDrive as it is known in many countries, often has separate stations for placing, paying for, and picking up orders, though the former two steps are frequently combined. In some countries "McDrive" locations near highways offer no counter service or seating. In contrast, locations in high-density city neighborhoods often omit drive-through service.


    "Top   ""  "Entrepreneur

      "franchiserankingscom"                                                                                                                         
    #7 on Franchise Rankings.com                                                                                                                                                            
    #3 in Canada's top franchises.
    #3 in Franchise 500 for 2020
    #11 in Franchise 500 for 2021










    About b.good

    The idea came from the company’s founders: two best friends who grew up eating wholesome, flavorful, good-for-you food, lovingly cooked in their uncle’s kitchen. It was comfort food made with farm-fresh ingredients that left you feeling good inside and out (and long after you licked your plate). The same kind of food B.GOOD happily serves today.

    B.GOOD's first location was in Boston, MA. But it didn’t take long for our roots to spread throughout the city (then the Greater Boston area, Rhode Island, Connecticut, New Hampshire and Maine!) - bringing homemade, hearty meals to whomever had an appetite for great taste and good vibes.

    Today, B.GOOD is still serving up wholesome, honest food that makes people feel GOOD all across New England. We work with more farmers, bakers and growers than ever. We serve a whole lot more than just burgers and can cater and deliver it right to your doorstep.

    B.GOOD first launched in 2004 with the premise of bringing clean, natural and locally sourced food to everyone.
    We call it FOOD WITH ROOTS. It’s food with heritage and origin, homemade, shared with family and friends and grown by communities. Our mission has allowed us to be one of the fastest growing brands in the industry! We currently have 60+ locations in the United States, Canada, Germany and Switzerland and expected to reach 70+ locations by 2018. 

    Seeking new franchise units throughout the U.S., Eastern Europe and Western Europe.