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Updated RecentlyBennigan's Grill & Tavern vs Baton Rouge Restaurant Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Bennigan's Grill & Tavern vs Baton Rouge Restaurant including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $1,027,075 - $3,588,244 | $1,600,000 - $1,800,000 |
| Franchise Fee | $35,000 | $60,000 |
| Royalty Fee | 4% | 5% |
| Advertising Fee | 1% | 2% |
| Year Founded | 1976 | - |
| Year Franchised | 1976 | - |
| Term Of Agreement | 15 years | - |
| Term Of Agreement | 15 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | �Has prior management level experience in food service and/or restaurant operations. �Willingness to follow our proven operating system �A solid business person with a strong desire to succeed �Possesses experience in restaurant franchising �Meets the financial requirements | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/No | No/No |
| Start-up Costs | No/Yes | No/No |
| Equipment | No/Yes | No/No |
| Inventory | No/Yes | No/No |
| Receivables | No/No | No/No |
| Payroll | No/No | No/No |
Training & Support |
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| Training | Bennigan's, or a designated third party, will provide training to you and your restaurant team. Your management team will be required to complete a 6 to 8 week training program based on prior experience. Onsite training will be provided to entire team before restaurant opening. All parties must successfully complete the training to the satisfaction of the Bennigan's Operations/Training team prior to opening your restaurant. We believe great training equals lower turnover and stronger guest retention. Therefore, we provide continued support to team members. Bennigan's University, our online learning module, helps drive the retention of both staff and guests. | A twelve-week training program is mandatory at the franchisee's expense. |
| Support | For the pre-opening of your first Bennigan's, members of our Operations and Marketing Teams will assist you from 45 days prior to your Grand Opening. Marketing Support: Our goal is to help you successfully market your brand. We put a marketing calendar in place to help drive sales, increase check average and guest count. Marketing tools provided include: Intranet, Email Marketing, Social Media Support, New Photography, Pipeline Items/Menu Development. | A successful opening is a critical step in the development of a B�ton Rouge Franchise Operation. We assist the
franchisee and his management team with a "hands-on" support team for the first 30 days of operation.
The main function of the franchisor is to assist the franchise system. This means providing ongoing phone calls, restaurant visits and consultations to ensure all B�ton Rouge's systems, specifications, and standards are in place, resulting in consistent operations, above average sales, and excellent profitability. B�ton Rouge offers full support in all areas of accounting, menu development, marketing, financial planning, and system implementation. |
| Marketing | Co-op advertising | - |
| Operations |
Franchisees required to buy multiple units/master licenses; 98% of all franchisees own more than one unit Number of employees needed to run franchised unit: 100 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | B�ton Rouge insists on having an owner/operator on-site. Ideally, we would prefer a proprietorship, but consideration is given to partnerships. We insist that one of the partners be responsible for the day-to-day on-site operation of the restaurant. |
Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Bennigan's Grill & Tavern
About Baton Rouge Restaurant
Baton Rouge is a division of Imvescor Restaurants Inc.The Canadian and American markets are full of new openings and business opportunities. Baton Rouge aims to develop its territory strategically with restaurants of a high calibre. The franchisees of Baton Rouge benefit from a turnkey concept with a well-established history. Our services include site selection, lease negotiations, architectural design, interior decoration, marketing and promotional support, market studies, and ongoing operational support and training.