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Updated RecentlyHome Instead vs Stay at Home Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Home Instead vs Stay at Home including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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| Investment | $108,900 - $124,910 | $43,900 - $65,900 |
| Franchise Fee | $55,000 | N/A |
| Royalty Fee | 5% | - |
| Advertising Fee | 2% | - |
| Year Founded | 1994 | - |
| Year Franchised | 1995 | - |
| Term Of Agreement | 10 years | - |
| Term Of Agreement | 10 years | - |
| Renewal Fee | - | - |
Business Experience Requirements |
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| Experience | We know that our proven business model works, so finding the right type of owner is very important to us. They come from all walks of life and backgrounds, but we only award franchises to those who are willing to be involved in the business full-time. Also, while we can teach you to run a unique senior care business, our owners also must have a passion to make a difference in the lives of the elderly. Want to see if you have what it takes to be a Home Instead Senior Care franchise owner? Fill out our form here http://www.thefranchisemall.com/request/ | - |
Financing Options |
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| In-House/3rd Party | In-House/3rd Party | |
| Franchise Fees | No/Yes | -/- |
| Start-up Costs | No/Yes | -/- |
| Equipment | No/Yes | -/- |
| Inventory | No/Yes | -/- |
| Receivables | No/Yes | -/- |
| Payroll | No/Yes | -/- |
Training & Support |
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| Training | Every new owner must complete a week-long training class held at our global headquarters in Omaha, Nebraska. But training never really ends. Our Training Department assigns a business coach to each new franchise owner during the critical first months to assure a smooth and successful start-up. Beyond all this, training continues throughout your tenure as a Home Instead Senior Care franchise owner. A Business Performance team assigned to you will assist and support you throughout your development. Then, our annual convention, state meetings and mentoring program provide perfect opportunities for you to learn more about how to run your business including the introduction of new marketing programs and approaches to running your business. Taken together, these may be the most compelling reasons to own a Home Instead Senior Care franchise. On-The-Job Training: Mentoring program Classroom Training: 40 hours Additional Training: Online training, 5 weeks; webinars, on-site visits | - |
| Support | Over 100 Home Office staff draw on the collective Home Instead Senior Care network's 14 years of senior care experience to help you run your business efficiently. But, that's not all, our technical support team stands ready to coach you through any software and technology questions you may have. Support is available to you 24 hours a day, 7 days a week. Purchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform | - |
| Marketing | Co-op Advertising Ad Templates National Media Regional Advertising Social media SEO Website development Email marketing | - |
| Operations |
International franchisees required to buy multiple units/master licenses; 20% of all franchisees own more than one unit Number of employees needed to run franchised unit: 9 - 12 Absentee ownership of franchise is NOT allowed.
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Expansion Plans |
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| US Expansion | - | - |
| Canada Expansion | No | - |
| International Expansion | Yes | - |
Company Overviews
About Home Instead
Home Instead Senior Care was founded in 1994 by Paul and Lori Hogan.
Based in Omaha, Nebraska, it provides part-time, full-time and live-in nonmedical service for the elderly who can manage their physical needs but require assistance, supervision, light housework and companionship to remain in their homes.
Home Instead Senior Care has locations in the United States, Canada and Western Europe, and offers international master franchise opportunities.
Veteran Incentives 10% off franchise fee
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#19 in Gator's Top franchises.
#26 on Franchise Rankings.com
#156 in Franchise 500 for 2020.
#242 in Franchise 500 for 2021.
About Stay at Home
Twenty-three years ago, the founders of Stay at Home helped pave the way in establishing the non-medical in-home care industry. Our knowledge comes from the practical hands-on experience of owning and operating successful companies in our industry. We combine in-depth knowledge and experience with world class business practices resulting in a unique opportunity for the "compassionate entrepreneur".
The Stay at Home Advantage is
* An impressive array of back-office support tools ranging from online scheduling systems to telephone call scripts all designed to make it easy for franchisees to understand and apply our proven system.
* Comprehensive training program that includes 8 days of hands-on training including 5 days of interactive classroom instruction and 3 days of on-site support.
* QuickStart program designed to help new franchisees quickly understand the franchise system, achieve a fast start-up, and realize high productivity.
* Visual documentation of all key processes using our proprietary and easy-to-follow Stay at Home Learning Maps.
* Proprietary software developed to aid you in building strong referral networks, managing client care, and scheduling caregivers online.
* Proven marketing strategy providing an extensive array of marketing materials, advertisements, tools, and techniques designed to attract new clients and caregivers.
* Clear guidance on a wide range of support topics that address everything from personalized phone call scripts to online caregiver scheduling.
* A structured approach to staffing that allows you to build a base of competent, compassionate and dependable caregivers, an essential element in ensuring the success of your business.
* Prime territories based on your target customers, those who are sixty-five years and older - your potential customers!
Are You Ready to...
* Become a compassionate entrepreneur?
* Be your own boss and set your own course?
* Put your experience to work for yourself instead of for others?
* Work hard to create a lasting legacy you can be proud of?
* Build a business where you can do well for yourself while doing good for others?
If so, you may be ready to join the Stay at Home team!