Winger's Grill & Bar vs Denny's Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Winger's Grill & Bar vs Denny's including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Winger's Grill & Bar Franchise
Denny's Franchise
Investment $150,000 - $550,000$305,000 - $2,404,695
Franchise Fee $35,000$10,000 - $30,000
Royalty Fee 4%4.5%-7%
Advertising Fee -3%-3.5%
Year Founded 19931953
Year Franchised 19971984
Term Of Agreement 15 years20 years
Term Of Agreement 15 years20 years
Renewal Fee 10% of current franchise fee$10K for 10 years


Business Experience Requirements

 
Winger's Grill & Bar Franchise
Denny's Franchise
Experience

Customer Focused Goal Oriented Self-Confident Willing to Be a Part of a Growing Franchise Chain!


  • Industry experience
  • General business experience
  • Operations experience

  • Financing Options

     
    Winger's Grill & Bar Franchise
    Denny's Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/NoNo/Yes
    Start-up Costs No/NoNo/Yes
    Equipment No/NoNo/Yes
    Inventory No/NoNo/Yes
    Receivables No/NoNo/No
    Payroll No/NoNo/No

    Training & Support

     
    Winger's Grill & Bar Franchise
    Denny's Franchise
    Training At Winger's�, we believe nothing guarantees success more than thorough training including the following elements: CASH REGISTER TRANSACTIONS END-OF-SHIFT REPORTING RECIPE PROCEDURE FOOD SANITATION PRINCIPLES BASIC SANITATION PRINCIPLES SUPPLY ORDERING MANAGEMENT REPORTING PROCEDURES MARKETING/LOCAL PROMOTIONS CASH CONTROL PROCEDURES CUSTOMER RELATIONS COOKING PROCEDURES BASIC SAFETY PROCEDURES PRODUCT ORDERING ROTATION PROCEDURES FINANCE OUR GOAL IS TO CREATE A COMFORTABLE AND CAPABLE OWNER/OPERATOR BY THE END OF THE TRAININGOn-The-Job Training: 91 hours Classroom Training: 16 hours Additional Training: At existing Denny's restaurants
    Support Our team supports franchisees during the initial phases of business, such as site selection, construction, marketing, finance and training. We provide continuous services in areas such as � Proven Success � Easily expandable to multiple locations � Assistance with site selection and lease negotiation � Assistance with advertising and promotion � Assistance with store decor including: full sign package, equipment package and complete menu package. � Use of proprietary recipes and goods � Low start up costs, great conversion opportunitiesPurchasing Co-ops Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
    Marketing Co-op advertising, Ad slicks, Regional advertisingCo-op Advertising Ad Templates National Media Regional Advertising Social media Website development Email marketing Loyalty program/app
    Operations 40% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 35

    Absentee ownership of franchise is allowed. (30% of current franchisees are owner/operators)

    44% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 80

    Absentee Ownership Allowed


    Expansion Plans

     
    Winger's Grill & Bar Franchise
    Denny's Franchise
    US Expansion YesYes
    Canada Expansion NoNo
    International Expansion NoYes

    Company Overviews

    About Winger's Grill & Bar

    Eric Slaymaker founded the first Winger's Diner in 1993 out of a 1940s Pullman train car in Salt Lake City. Featuring Buffalo-style chicken wings, the restaurant was popular with many, including NBA basketball players who were in town to play the Utah Jazz. The Winger's concept is now franchised across the United States through Winger's Franchising Inc.

    Parent company The Slaymaker Group, founded by Slaymaker, has more than 20 years of management experience and operates Tony Roma's and T.G.I. Friday's restaurants in addition to Winger's.

    About Denny's

    In 1953, Harold Butler opened Danny's Donuts, a Lakewood, California, stand that served coffee and doughnuts 24 hours a day. The following year, the stand grew and its name was changed to Danny's Coffee Shops. Five years later, there were 20 shops in the chain, and the company changed its name to Denny's. Denny's locations serve breakfast, lunch and dinner choices 24 hours a day. Denny's New & Emerging Markets incentive program is designed to help us recruit exceptional new franchisees to seize valuable market share in new & emerging markets. Under the program, new franchisees can save up to $1 million by developing 4 new restaurants in new & emerging markets. The estimated savings include reduced: initial fees, royalty rate, marketing fees, market planning fee, store design fees, NRO training, and MGIP (development fees). With a flexible, cost-effective prototype & best-in-class systems, Denny's is positioned for sustained franchise growth.

    The total investment necessary to begin operation of a Denny’s franchise is from $1,330,525.50 to $2,404,695.50 for a Denny’s Heritage facility; from $305,000 to $826,000 for a nontraditional Denny’s, including The Den; and from $1,025,528.50 to $1,659,695.50 for Denny’s within a Travel Center (these numbers exclude real estate). This includes the initial franchise fee of $10,000 to $30,000 and the New Restaurant Opening fee of $0 to $36,000, for a total of $10,000 to $66,000, which must be paid to the franchisor or affiliate.

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