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Below is an in-depth analysis and side-by-side comparison of Baja Sol Tortilla Grill vs Costa Vida including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
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Investment | $230,000 - $1,203,000 | $659,500 - $1,025,000 |
Franchise Fee | $25,000 | $30,000 |
Royalty Fee | 5% | 6% |
Advertising Fee | 3%local, 1.5%nat'l | to 2% |
Year Founded | 1995 | 2003 |
Year Franchised | 1995 | 2004 |
Term Of Agreement | 10 years | - |
Term Of Agreement | 10 years | - |
Renewal Fee | $10000 | - |
Business Experience Requirements |
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Experience | - | - |
Financing Options |
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In-House/3rd Party | In-House/3rd Party | |
Franchise Fees | No/Yes | -/Yes |
Start-up Costs | No/Yes | -/Yes |
Equipment | No/Yes | -/Yes |
Inventory | No/Yes | -/Yes |
Receivables | No/Yes | -/Yes |
Payroll | No/Yes | -/Yes |
Training & Support |
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Training | - | On-The-Job Training: 250 hours Classroom Training: 20-40 hours |
Support | Grand opening, Field operations/evaluations | Newsletter Meetings/Conventions Toll-Free Line Grand Opening Online Support Security/Safety Procedures Field Operations Site Selection Proprietary Software Franchisee Intranet Platform |
Marketing | Co-op advertising | Ad Templates Regional Advertising Social media SEO Website development Email marketing Loyalty program/app |
Operations |
33% of all franchisees own more than one unit Number of employees needed to run franchised unit: 12 Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
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US Expansion | Yes | Yes |
Canada Expansion | No | - |
International Expansion | No | Yes |
Baja Sol Tortilla Grill capitalizes on today's consumers' maturing tastes within the fast-casual market. It combines the need for speed of service with healthy products that taste good. Baja Sol Tortilla Grill is about fresh food fast. Microwaves? Not here! Lard? No thanks! MSG? No way! Tortillas made fresh right before the consumer's eyes. Fresh produce. Real chicken breasts. Salsas made fresh daily. Menu items prepared to order, in a clean, contemporary facility. Baja Sol Tortilla Grill delivers all of this and more to a public searching for alternatives to the traditional quick-service market segment.
Want to become a part of one of the most exciting and fun restaurant opportunities in the nation? It's time to grab your surfboard and hunger for success and join the Costa Vida team.
Costa Vida offers to our franchise partners a proven blueprint for amazing food, operational excellence, and an enjoyable customer experience in a vibrant and Baja-inspired environment. Development agreements are available for many territories (excluding Utah, Idaho, Arizona, and Colorado).
Why Costa Vida?
* Recognized as one of the fastest growing restaurants in the nation by RestaurantChains.net; as well as named to Franchise Times Fast 55 list
* Differentiated & valued business offering
* Proactive corporate support
* Exciting & fun!
Our preferred franchise owners are groups that demonstrate a commitment to quality, service, and integrity that protect the system's brand, value, and growth.