Wingstop vs Brewster's Chicken Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Wingstop vs Brewster's Chicken including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees
 
Wingstop Franchise
Brewster's Chicken Franchise
Investment $376,300 - $724,200$99,000 - $2,400,000
Franchise Fee $30,000$8,500
Royalty Fee 6%$850/mo.
Advertising Fee 4%$125/mo.
Year Founded 19942008
Year Franchised 19982009
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee --


Business Experience Requirements
 
Wingstop Franchise
Brewster's Chicken Franchise
Experience
  • General business experience
    		• -

    Financing Options
     
    Wingstop Franchise
    Brewster's Chicken Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/Yes-/-
    Start-up Costs No/Yes-/-
    Equipment No/Yes-/-
    Inventory No/Yes-/-
    Receivables No/Yes-/-
    Payroll No/Yes-/-

    Training & Support
     
    Wingstop Franchise
    Brewster's Chicken Franchise
    Training On-The-Job Training: 139 hours Classroom Training: 48 hours-
    Support Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives-
    Marketing Co-op advertising, Ad slicks, Regional advertising-
    Operations 20% of all franchisees own more than one unit

    Number of employees needed to run franchised unit: 8 - 10

    Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

    		-

    Expansion Plans
     
    Wingstop Franchise
    Brewster's Chicken Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion No-

    Company Overviews

    About Wingstop

    Wingstop Franchising LLC is the franchisor. Wingstop restaurants offer chicken wings in a variety of highly-seasoned flavors. They also offer fresh-cut French fries, other foods, and beverages, including beer and wine where legally permitted. A Wingstop franchise entitles the franchisee to operate one restaurant at an approved location.

    Veteran Incentives   $15,000 off first-store franchise fee
    ""      "Entrepreneur

    #42 in Franchise 500 for 2020.
    #22 in Franchise 500 for 2021.






    About Brewster's Chicken

    Become part of a growing global franchise; Brewster's Chicken is owned by Complete Express Foods, a privately held corporation dedicated to the design, development and marketing of fast casual restaurants. Complete Express Foods supports its franchisees by providing seasoned real estate guidance, ongoing operational support, and turnkey marketing programs designed to optimize profitability and boost register receipts. We are currently offering: Single store, Area development, and Master franchise agreements for all of Complete Express Foods branded concepts, which includes a variety of good-for-you branded concepts that are in step with today's growing trend towards low-fat, nutritious eating. They include Italian Joe's, Brewster's Chicken, and Carla's ~ Sandwiches and Burgers - all of which deliver strong unit economics, people-pleasing menus and operational ease. Complete Express Foods is also offering co-branded opportunities to both existing franchisees as well as new prospects.