Long John Silver's vs Slapfish Franchise Comparison
Below is an in-depth analysis and side-by-side comparison of Long John Silver's vs Slapfish including start-up costs and fees, business experience requirements, training & support and financing options.
Start-Up Costs and Fees |
Investment |
$671,000 - $1,770,000 | $447,600 - $757,650 |
Franchise Fee |
$10,000 - $20,000 | $30,000 |
Royalty Fee |
5% | 6% |
Advertising Fee |
5% | 2% |
Year Founded |
1969 | 2012 |
Year Franchised |
1970 | 2013 |
Term Of Agreement |
20 years | - |
Term Of Agreement |
20 years | - |
Renewal Fee |
- | - |
Business Experience Requirements |
Experience |
Industry experience General business experience Marketing skills | - |
Financing Options |
|
In-House/3rd Party | In-House/3rd Party |
Franchise Fees |
No/No | -/- |
Start-up Costs |
No/No | -/- |
Equipment |
No/No | -/- |
Inventory |
No/No | -/- |
Receivables |
No/No | -/- |
Payroll |
No/No | -/- |
Training & Support |
Training |
- | On-The-Job Training: 2 weeks
Classroom Training: 1 week |
Support |
Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives | Purchasing Co-ops
Grand Opening
Field Operations
|
Marketing |
Ad slicks, National media, Regional advertising | Co-op Advertising
|
Operations |
Franchisees required to buy multiple units/master licenses
Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators) | - |
Expansion Plans |
US Expansion |
- | Yes |
Canada Expansion |
No | - |
International Expansion |
Yes | Yes |
Company Overviews
About Long John Silver's
An enterprising businessman and restaurateur named Jim Patterson returns from a vacation on the coast where he'd experienced a truly exceptional Fish and Chips meal. His vision was simple: Bring this unique seafood experience from the coast to the rest of America so they can experience it, too.
The next several decades saw Long John Silver's expand across the country. With our iconic steeple-roofed Cape Cod restaurants and one-of-a-kind menu, Long John Silver's introduced more and more guests to great-tasting fish, chicken, shrimp and more.
Our new journey began two years ago when Long John Silver's was purchased by a newly created group of owners and operators - people who had been part of the Long John Silver's family for decades, including the founder himself and his son.
It's a new day here at Long John Silver's. Together we're charting a new course forward. How? It's more than great-tasting, sustainably harvested seafood. We're bringing a renewed energy to better restaurant and guest experiences, fun and innovative new meal options and, of course, great value.
Long John Silver's is the nation's largest quick-service seafood chain, and has been named among the top 50 restaurants and #1 seafood brand in quick service. Long John Silver's is a classic American brand based in Louisville, Ky. with more than 1,100 franchised restaurants located throughout the U.S. and Asia. Through its franchise model, Long John Silver's backs its franchisees with food innovation, marketing, and business support.
#65 on Franchise Rankings.com
About Slapfish
Slapfish Model #1 - Slapfish "X"
- 400 - 1,200 square feet
- Ideal for airports, small locations, kiosks and food courts
- No bussers or food runners
- Express consolidated menu with quick ticket time
- Built to handle mass volume with low labor
- Examples: Lost Angeles LAX Airport - open, Baltimore BWI Airport - opening soon, Slapfish Laguna Beach - open
Slapfish Model #2 - Fast Casual
- 1,200 - 2,000 square feet
- Order at the counter, take a number, and food served tableside
- Beer and wine available
- Bussers and foodrunners
Slapfish Model #3 - Just Lobster Rolls
- "Roll in the Wall"
- Small Space - 400 - 600 square feet
- Airports, kiosks and strip malls
- The only thing on the menu - our famous lobster rolls
- Cape Code potato chips and artisan bottled sodas at counter
- Simple labor - it just takes two!