Long John Silver's vs Slapfish Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of Long John Silver's vs Slapfish including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
Long John Silver's Franchise
Slapfish Franchise
Investment $671,000 - $1,770,000$447,600 - $757,650
Franchise Fee $10,000 - $20,000$30,000
Royalty Fee 5%6%
Advertising Fee 5%2%
Year Founded 19692012
Year Franchised 19702013
Term Of Agreement 20 years-
Term Of Agreement 20 years-
Renewal Fee --


Business Experience Requirements

 
Long John Silver's Franchise
Slapfish Franchise
Experience
  • Industry experience
  • General business experience
  • Marketing skills
  • -

    Financing Options

     
    Long John Silver's Franchise
    Slapfish Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    Long John Silver's Franchise
    Slapfish Franchise
    Training -On-The-Job Training: 2 weeks Classroom Training: 1 week
    Support Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperativesPurchasing Co-ops Grand Opening Field Operations
    Marketing Ad slicks, National media, Regional advertisingCo-op Advertising
    Operations Franchisees required to buy multiple units/master licenses

    Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

    -

    Expansion Plans

     
    Long John Silver's Franchise
    Slapfish Franchise
    US Expansion -Yes
    Canada Expansion No-
    International Expansion YesYes

    Company Overviews

    About Long John Silver's

    An enterprising businessman and restaurateur named Jim Patterson returns from a vacation on the coast where he'd experienced a truly exceptional Fish and Chips meal. His vision was simple: Bring this unique seafood experience from the coast to the rest of America so they can experience it, too. The next several decades saw Long John Silver's expand across the country. With our iconic steeple-roofed Cape Cod restaurants and one-of-a-kind menu, Long John Silver's introduced more and more guests to great-tasting fish, chicken, shrimp and more. Our new journey began two years ago when Long John Silver's was purchased by a newly created group of owners and operators - people who had been part of the Long John Silver's family for decades, including the founder himself and his son. It's a new day here at Long John Silver's. Together we're charting a new course forward. How? It's more than great-tasting, sustainably harvested seafood. We're bringing a renewed energy to better restaurant and guest experiences, fun and innovative new meal options and, of course, great value. Long John Silver's is the nation's largest quick-service seafood chain, and has been named among the top 50 restaurants and #1 seafood brand in quick service. Long John Silver's is a classic American brand based in Louisville, Ky. with more than 1,100 franchised restaurants located throughout the U.S. and Asia. Through its franchise model, Long John Silver's backs its franchisees with food innovation, marketing, and business support.

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    About Slapfish

    Slapfish Model #1 - Slapfish "X"

    • 400 - 1,200 square feet
    • Ideal for airports, small locations, kiosks and food courts
    • No bussers or food runners
    • Express consolidated menu with quick ticket time
    • Built to handle mass volume with low labor
    • Examples: Lost Angeles LAX Airport - open, Baltimore BWI Airport - opening soon, Slapfish Laguna Beach - open

    Slapfish Model #2 - Fast Casual

    • 1,200 - 2,000 square feet
    • Order at the counter, take a number, and food served tableside
    • Beer and wine available
    • Bussers and foodrunners

    Slapfish Model #3 - Just Lobster Rolls

    • "Roll in the Wall"
    • Small Space - 400 - 600 square feet
    • Airports, kiosks and strip malls
    • The only thing on the menu - our famous lobster rolls
    • Cape Code potato chips and artisan bottled sodas at counter
    • Simple labor - it just takes two!