City Wok vs Wok Box Franchise Comparison

Below is an in-depth analysis and side-by-side comparison of City Wok vs Wok Box including start-up costs and fees, business experience requirements, training & support and financing options.

Start-Up Costs and Fees

 
City Wok Franchise
Wok Box Franchise
Investment $243,400 - $568,500$350,000 - $425,000
Franchise Fee $30,000$25,000
Royalty Fee 5%6%
Advertising Fee -3%
Year Founded 19902004
Year Franchised 20042005
Term Of Agreement 10 years-
Term Of Agreement 10 years-
Renewal Fee $5K-


Business Experience Requirements

 
City Wok Franchise
Wok Box Franchise
Experience
  • General business experience
  • -

    Financing Options

     
    City Wok Franchise
    Wok Box Franchise
      In-House/3rd PartyIn-House/3rd Party
    Franchise Fees No/No-/-
    Start-up Costs No/No-/-
    Equipment No/No-/-
    Inventory No/No-/-
    Receivables No/No-/-
    Payroll No/No-/-

    Training & Support

     
    City Wok Franchise
    Wok Box Franchise
    Training -Prior to the opening of your Wok Box Fresh Asian Kitchen, Wok Box will provide the franchisee with extensive training in one of our corporate stores and at our Head Office. During this training the franchisee will learn all the hands on aspects of preparing each dish, how to make orders to minimize product waste, the industry secrets to operating a successful restaurant, how to utilize the Point of Sale systems and most importantly allow the franchisee to become an integral part of the Wok Box team.
    Support Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperativesWok Box regional Operations Managers and Master Developers will be in constant contact with all franchisees to ensure that the Wok Box product is being prepared consistently across the markets. These key people will provide Franchisees advice on how to improve their operations and ultimately will aid all Wok Box Fresh Asian Kitchens to succeed.
    Marketing Co-op advertisingEach Wok Box Franchise contributes 3% of their gross sales to an advertising fund that will be used by Wok Box to maximize the exposure of the brand and products. Wok Box's Executive team has a wealth of knowledge for franchisees on how to best advertise and market their stores and will provide each store advice on how to promote their store in their individual market.
    Operations International franchisees required to buy multiple units/master licenses; 100% of all franchisees own more than one unit

    Absentee ownership of franchise is NOT allowed. (65% of current franchisees are owner/operators)

    A Franchisee who purchases a Wok Box Franchise does not have to personally operate the Wok Box restaurant. However, there must be a full time Manager who has satisfactorily completed the training course provided by Wok Box and is involved in the operations or overseeing of the restaurant. Wok Box does not want to jeopardize the brand by having untrained or inexperienced personnel operating the stores. It is critical to note that to a large part the success of a Wok Box franchise depends on the enthusiasm, work ethic, attitude, and entrepreneurial skills of the Franchisee. Therefore Wok Box strongly recommends that Franchisees be actively involved on a day-to-day basis in their restaurant. It will also provide a better support network if Franchisees have questions for management at Wok Box headquarters.

    Expansion Plans

     
    City Wok Franchise
    Wok Box Franchise
    US Expansion --
    Canada Expansion No-
    International Expansion Yes-

    Company Overviews

    About City Wok

    The dream was a contemporary yet casual restaurant offering authentic, upscale Asian cuisine. Today, City Wok is proud to be recognized by Restaurant Hospitality magazine as personifying the future of fast-casual dining.

    Stuart Davis opened his first City Wok in 1990, working extensively with Hing Fan Chan, an executive chef trained in Kowloon, China. While other restaurants may water down, Americanize or over-expand their menus to appeal to the masses, Davis created the City Wok concept from his desire to deliver authentic Chinese dishes in a style that appeals to Americans.

    About Wok Box

    Wok Box takes a different stance compared to competition when it comes to franchising; we provide franchisees with a foundation of support in addition to a superior product. Wok Box's goals are to see our Franchisee's happy through their successfully run business's, as well as to witness the Wok Box brand spreading across the globe. Wok Box Fresh Asian Kitchen is a brand that offers franchisees a sound model of operation with great support. Our extensive restaurant operations experience has laid the groundwork for building a successful system that caters to both the businessman as well as the customer. Wok Box, as a Franchisor, is interested in one thing: the success of every store we open. In order to do this Wok Box must provide constant support to their Franchisee's. This support is unique in the Franchise industry, just see for yourself!
    Wok Box will:- Ensure the best branding possible for our stores!
                        - Be available for questions, requests and 'sound boarding' of ideas!
                        - Perform regular store reviews to ensure consistent product at all stores!
                        - Host an Online Franchisee Bulletin Board to stimulate communication between Franchisee's and Franchisor!
                        - SUPPORT OUR FRANCHISEES!

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