Wild Birds Unlimited Cost Comparisons

About Wild Birds Unlimited

Jim Carpenter opened the first Wild Birds Unlimited store in Indianapolis in 1981. In 1983 he began franchising. The privately owned company is based in Carmel, Indiana. Each store sells bird-feeding and bird-watching supplies, including birdhouses, feeders, food and binoculars.
We support you all the way:
  • Rated #1 or #2 in Retail for Franchisee Satisfaction for 14 years
  • Rated in Top 10 Overall for Franchisee Satisfaction for more than 6 years
  • Proven, 35+ year business model
  • Our pre-opening support covers business planning, site selection, lease negotiations, classroom and in-store training, store design and layout
  • Our on-going support includes marketing, merchandising and purchasing, store operations, nature and hobby education, financial and information systems
  • Strong customer loyalty by providing an exceptional customer experience and the highest quality bird food and bird feeding products in the industry
  • Many US and Canadian markets are still available for development
The total investment necessary to begin operation of a  Wild Birds Unlimited Store is from $170,382 to $281,606 for a new franchisee ($145,382 to $256,606 for an existing franchisee who is purchasing an additional Wild Birds Unlimited franchise). This includes an amount of $52,860 - $54,260 that must be paid to the franchisor by a new franchisee (or $27,860 - $29,260 by any existing franchisee).
Veteran Incentives  15% off franchise fee
   ""     "Top    "Entrepreneur
In Franchise Business Reviews' Top 200.
#8 in Gator's Top franchises.
#137 in Franchise 500 for 2020.
#186 in Franchise 500 for 2021.









Pet Food/Supplies Franchise Opportunities

Below is a quick comparison of Wild Birds Unlimited against other Pet Food/Supplies franchises and business opportunities. For an in depth comparison of Wild Birds Unlimited with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.

Franchise Franchise Fee Royalty Advertising Fee Development Costs
Animal Adventure $25,000 4% $199,000-$345,000
Animal Supply House $20,000 $155,750-$259,000
Bark & Fitz $30,000 $150,000-$225,000
Ben's Barketplace $35,000 5% 3%local+2%Nat'l $189,200-$352,050
Bosley's Pet Food Plus $25,000 5% $150,000-And Up
EarthWise Pets $39,500 6% 1% $233,000-$568,000
Hey Buddy $4,195-$8,195 0 0 $4,195-$8,195
Just Dogs! Gourmet $25,000 3% $75,000-$125,000
Multi Menu $9,500 $13,500
MUTTS Canine Cantina $40,000 7% $1,415,354-$1,739,275
Palm Beach Puppies $37,500 7% $178,429-$236,129
Pet Depot $35,000 5% 2% $110,000-$550,000
Pet Habitat $25,000 5% $95,000
Pet Supplies Plus $49,900 2-3% $3K/mo. $436,600-$1,312,700
Pet Wants $38,500-$48,500 7%+ 2% $59,830-$202,000
Petland $40,000 4.5% $300,500-$1,065,500
Ruffin's Pet Centres $20,000 4% 1% $150,000-$200,000
Three Dog Bakery $25,000 5.5% $187,000-$326,500
Urban Puppy Shop, The N/A $50,000-And Up
Wag 'N Wash $45,000 6% 1.5% $510,910-$843,410
Wild Bird Centers of America $25,000 4.5% $120,250-$195,350
Woof Gang Bakery $35,000 5% 1% $35,000-$70,000