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Updated RecentlyCentury 21 Cost Comparisons
About Century 21
When you become part of the CENTURY 21® System, you’ll have the flexibility and entrepreneurial opportunity of being independently owned and operated along with the brand presence and buying power of the world’s most iconic real estate brand.
• Global Exposure
• Comprehensive Training
• In-Market Support
• World-Class Marketing
• The Scale and Buying Power of a Global Partner
According to the 2013 National Association of REALTORS® Profile of Real Estate Firms, those real estate firms affiliated with a franchise report an 87% boost in name recognition, an 85% increase in enhanced use of technology, and an 83% improvement in acquiring listings.
Find out what more than 8,000 independently owned and operated franchise brokers across 80 countries and territories already know. The CENTURY 21 System is the most recognized real estate company as chosen by consumers from a list of real estate agencies.*
The CENTURY 21 System is accepting franchise applications in key markets for individuals that are interested in setting a new standard of service, quality, and commitment.
The total investment necessary to begin operation of a CENTURY 21
franchise is approximately $24,700 to $264,050 for a conversion real
estate office, and $106,200 to $451,350 for a start-up real estate
office. This includes $0 to $25,000 that must be paid to the franchisor
or its affiliate. The standard initial franchise fee for a residential
franchise is $25,000 for the first office and $10,000 for each
additional office.
Veteran Incentives
Franchise fee waived
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#80 on Franchise Rankings.com
#362 in Franchise 500 for 2021. Not in Franchise 500 for 2020.
Real Estate Franchise Opportunities
Below is a quick comparison of Century 21 against other Real Estate franchises and business opportunities. For an in depth comparison of Century 21 with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.
| Franchise | Franchise Fee | Royalty | Advertising Fee | Development Costs |
| @properties | $35,000 | $95,350-$295,000 | ||
| 14 Moves | $45,000 | 6% | $58,849-$90,600 | |
| 1st Class Real Estate | $5,000-$25,000 | $14,420-$209,475 | ||
| Advance Realty | $17,500 | 1.75% | $55,600-$129,000 | |
| All County Property Management | $39,500 | 7% | 1% | $66,950-$98,900 |
| America's Choice | $21,000 | $33,000-$45,000 | ||
| Assist-2-Sell | $14,500 | 5% | 1% | $24,025-$45,500 |
| Avalar Real Estate & Mortgage Network | $4,400-$12,500 | 5% | $31,000-$315,500 | |
| Benham Real Estate | $6,500 | $195/transaction | $11,800 | |
| Better Homes and Gardens Real Estate | $0-$35,000 | 5% | 1% | $32,420-$455,000 |
| Better Homes Realty | $9,950 | Varies | $61,500 | |
| Big Block Realty | $25,000 | $61,500-$153,500 | ||
| Bridge Business & Property Brokers | $25,000 | 6% | $38,000-$63,000 | |
| Bug Realty | N/A | $39,533-$78,217 | ||
| Buyer's Agent, The | $14,900 | 5% | 1% | $25,000-$50,000 |
| Coldwell Banker | $13,000-$25,000 | 6% | 2% | $23,500-$70,100 |
| Commercial Property Consultants | N/A | $39,995-$89,995 | ||
| Commission Express | $15,000-$60,000 | Varies | $112,800-$301,500 | |
| Corcoran | $35,000 | 6% | 0.5%-1% | $52,850-$520,500 |
| Counselor Realty | $7,500-$15,000 | $24,350-$105,700 | ||
| Creative Housing Solutions | $150,000 | $200,000-$400,000 | ||
| Crye-Leike | $13,500-$25,000 | 6% | $59,100-$160,300 | |
| eFlatFee Realty | $6,000 | $500/mo. | $6,000 | |
| Engel & Voelkers | $25,000 | 6% | 1.5% | $176,000-$320,500 |
| ERA Franchise Systems LLC | $25,000 | 6% of gross revenue | 2% ($362.00 minimum/$1,259 maximum for Main Office and $362.00 minimum/$895.00 maximum for Branch) | $27,350-$432,550 |
| Exit Realty | N/A | $66,000-$217,000 | ||
| Exit Realty Florida | $25,000 | $295/mo. | $61,000-$210,000 | |
| Flat Rate Realty | $10,000 | $500 | $42,500-$125,000 | |
| FSBOHomes.com | $25,000 | $163,404-$349,694 | ||
| GendolfBau Real Estate | $10,000-$11,000 | $500 | $50 | $15,000 |
| Global Choice Real Estate | $14,500 | Flat fee of $795 per month | $39,900-$188,000 | |
| Help-U-Sell Real Estate | $17,750 | 6% | $29,650-$67,650 | |
| HomeGate Real Estate | N/A | $3,500-$10,000 | ||
| Homeowners Concept | $4,000 | $16,000-$20,000 | ||
| Homes & Land Magazine | $27,000 | 10.5% | $45,500-$114,000 | |
| Homes 4Sale by Owner Network | $21,500 | 7% | $41,900-$146,200 | |
| HomeSmart | $20,000 | varies | varies | $65,500-$205,000 |
| HouseMAXX | $12,500 | $5,000-$50,000 | ||
| Howard Hanna Real Estate | $25,000 | $55,000-$248,500 | ||
| Integra Realty | $40,000 | $236,000-$308,000 | ||
| Joe Homebuyer | $30,000-$90,000 | $51,000-$372,000 | ||
| Keller Williams Realty | $35,000 | 6% | 1,000/year | $183,447-$336,495 |
| Keller Williams Realty - Market Center | $5,000-$36,947 | $32,100-$336,995 | ||
| KeyGlee | $100,000 | $119,500-$156,450 | ||
| LakePlace.com Realty | $10,000 | 10% | $16,000-$114,900 | |
| LampPost Realty | $9,500-$12,500 | 5% | 1% | $43,500-$78,500 |
| Lease Coach, The | $11,800 | $25,000-$35,000 | ||
| Lime Licensing Group | N/A | $500-And Up | ||
| MARS Real Estate | N/A | $250,000-$550,000 | ||
| National Home Buyers Assistance | $30,000 | Varies | $100,000-$200,000 | |
| National Restaurant Properties | $35,000 | 6% | 2% | $39,450-$105,700 |
| Next Generation Realty | $19,900-$267,700 | 4.5% | 3% | $30,000-$397,800 |
| NextHome | $3,750-$8,000 | $180-$190/mo. | $75-85/transaction | $14,750-$213,100 |
| Open2View.com | $4,000-$135,000 | $4,000-$322,001 | ||
| Pacific Auction Exchange | N/A | 6% | .75% | $25,000 |
| Picket Fence Preview | $15,000-$25,000 | 1.5% | $50,000-$90,000 | |
| PropertyGuys.com | $30,000-$40,000 | $40,000 | ||
| Prospect Equities | $15,000 | $50,000-And Up | ||
| Rapid Realty | N/A | $90,000-$150,000 | ||
| RE/MAX | $17,500-$37,500 | varies | varies | $42,000-$284,000 |
| Real Estate One | $13,000-$18,000 | $20,000-$80,000 | ||
| Real Living | $2,500-$80,000 | 5% | $3,000-$80,000 | |
| REALean | $19,900 | 2.5% | $24,710-$40,220 | |
| Realty Direct | $19,900 | 6% | 0.25% | $39,600-$67,700 |
| Realty Executives | $1,000-$50,000 | Varies | Varies | $23,500-$171,000 |
| Realty ONE Group | $25,000 | 2% | $44,250-$222,500 | |
| Realty World | N/A | $44,700-$197,000 | ||
| Red Carpet Real Estate | $9,500 | 5% | 0.5% | $36,000 |
| Remerica Real Estate | $10,000 | $20,000-$100,000 | ||
| Rental Doctor.com | $7,500 | 50-200/month | $7,500 | |
| Renters Warehouse | $1,000-$10,000 | 4.5% | $14,819-$50,405 | |
| Royal LePage | N/A | $100,000 | ||
| Sandals Realty | $30,000 | 7% | $92,650-$183,450 | |
| Sell4Free Real Estate | $29,000 | 5% | 1% | $36,386-$102,300 |
| SellSmart Real Estate | $14,950 | 6% | $23,500-$53,600 | |
| Showhomes Home Staging | $49,900 | 10% | 2% | $85,650-$164,500 |
| SimplySold Real Estate | $12,500-$25,000 | Varies | $75,300-$187,900 | |
| Solid Source Realty | N/A | $100,000-And Up | ||
| Sotheby's International Realty | $25,000 | $40,650-$472,800 | ||
| Sperry Commercial Global Affiliates | $2,500-$5,000 | $12,300-$176,500 | ||
| Staging Diva | N/A | $1,000 | ||
| State Wide Real Estate | $5,000 | 5% | $10,000-$50,000 | |
| SVN | $22,500-$27,500 | 5% | $23,160-$121,350 | |
| Tucker Associates | N/A | 6% | $125,000-$250,000 | |
| United Country Real Estate | $10,395-$28,110 | 6% - 12% | $10,935-$50,440 | |
| United Real Estate | $35,000 | Varies | $54,500-$285,500 | |
| Valbridge Property Advisors | $17,500 | $54,270-$138,784 | ||
| We Sell Restaurants | $40,000 | $95,650-$498,750 | ||
| Weichert Real Estate | $25,000 | 6% | 2% | $62,500-$324,700 |
| Why USA | N/A | Varies | $17,000-$103,400 | |
| William Raveis Affiliates | $25,000 | 6% | $70,000-$270,500 | |
| World Properties Int'l. | $599-$50,000 | $130/month | $19,000-$65,900 |