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Updated RecentlyThe HomeMag Cost Comparisons
About The HomeMag
The Magazine is the FranchiseTheHomeMag is your leading local home improvement direct mail Magazine. The Magazine is the Franchise, and its success is directly connected to each Publisher - our franchisee. Our franchisees publish their local edition of TheHomeMag by leading their team of sales consultants and office staff toward the best publication each month. TheHomeMag is the leading advertising vehicle for home improvement professionals available and under your direction, guidance and effort, is the ideal business opportunity.
Our Product is AdvertisingTheHomeMag is comprised entirely of advertisements with absolutely no articles, editorials or advertorials. We create our advertising through a unique process designed to specifically generate consistent home improvement leads for our clients. By combining a great looking magazine with local home improvement businesses, the homeowner receives a consistent and reliable resource for updating and improving their home without ever lifting a finger - with the exception of dialing a phone number.
Why TheHomeMag?
* Innovative & Proprietary Lead Generating, Call-to-Action Ad Design Process.
* Home Improvement is currently a $300B/year industry, projected to reach $380B/yr by 2013.
* Protected full-market territories with only 72 very viable markets remaining (09/09).
* Unique and one-of-a-kind Support system. We are your back-office.
* Price of a Sandwich shop, but with the Revenue of a 5-star Restaurant.
* 5-Day work week: you can Work to Live well, not Live to Work more.
* Minimum overhead while your Operating Capital remains yours.
* Proprietary Call-Tracking System means you and your clients measure real advertising results.
Who Are We Looking For?
We are seeking Intrapreneurs: those that thrive in an existing system yet are still driven by an entrepreneurial spirit. Do you have that ambition to launch a new venture in your local market? Are you a visionary that sees potential when others see risk? Are you ready to drive a system designed for success? If this speaks to you, then we encourage you to explore a little further into TheHomeMag, the nation's leading home improvement publication.
The total investment necessary to begin operation of a Standard Market TheHomeMag franchise is $250,000. This includes $61,485 that must be
paid to the franchisor. The total investment necessary to begin
operation of a Hometown Market TheHomeMag franchise is $175,000. This
includes $31,485 that must be paid to the franchisor. The total
investment necessary to begin operation of a Double Market TheHomeMag
franchise is $350,000. This includes $101,485 that must be paid to the
franchisor.
Publications & Newspaper Franchise Opportunities
Below is a quick comparison of The HomeMag against other Publications & Newspaper franchises and business opportunities. For an in depth comparison of The HomeMag with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.
| Franchise | Franchise Fee | Royalty | Advertising Fee | Development Costs |
| Around Town Community Magazine | $25,000 | 5% | $37,600-$54,800 | |
| Bingo Bugle Newspaper | $5,000 | 8% | $9,070-$15,020 | |
| City Publications | $40,000-$250,000 | 6% | $43,650-$267,850 | |
| CityDirect | $25,000-$100,000 | $30,000-$125,000 | ||
| Coffee News | $6,000 | $25-80/wk. | $9,250-$10,250 | |
| DANZN | $24,900 | 7% | 7% | $31,000-$34,650 |
| Discovery Map International | $25,000 | 10% | to1% | $35,950-$45,950 |
| EasyChair Media | $10,000-$20,000 | 0 | $32,700-$36,700 | |
| Healthy Times Newspaper | $15,000 | $500/ month | $18,500-$29,100 | |
| HERLIFE Magazine | $30,000 | 7% | $50,000-$95,000 | |
| High School Sports | N/A | $136,000-$305,000 | ||
| HomeTownTimes.com | $20,000-$50,000 | 5% | $24,090-$52,540 | |
| Industry Magazine | $25,000 | 0 | $34,300-$43,800 | |
| Inside Coup, The | $50,000 | $57,317-$452,367 | ||
| Jiff-e-Books | N/A | $495-$595 | ||
| Lifestyle Publications | $8,000 | $8,850-$16,400 | ||
| LIVING WELL Magazine | $30,000 | $44,200-$76,000 | ||
| Money Pages | $50,000 | 3K/mo | $250/mo. | $82,500-$148,500 |
| My City Daily | $22,900 | 0 | $74,200 | |
| N2 Publishing | $570 | 15% | $975-$9,800 | |
| Natural Awakenings Magazine | $49,500 | $63,300-$120,550 | ||
| OurHomes | $39,800 | $82,000-$125,000 | ||
| Panache Magazine | $150,000 | 0 | $268,400 | |
| Real Producers | N/A | $975-$5,650 | ||
| Saver Media Group | $25,000 | $60,000 | ||
| School Communications Agency, The | $30,000-$40,000 | 12% | $39,700-$59,900 | |
| Scout Guide, The | $50,000 | 10% | $63,500-$70,000 | |
| Select Magazine | N/A | $35,000-$65,000 | ||
| SENIOR Magazine | $30,000 | $44,200-$56,000 | ||
| Skedaddle Press | $12,000 | $12,000-And Up | ||
| SNAP Newspaper Group | $29,500-$49,500 | $69,500-$89,500 | ||
| SportsXpress | $15,000 | 10% which includes a 2% towards training fund | $15,000-And Up | |
| Stork News of America | $8,000-$13,000 | $800-1.2K/yr. | $11,530-$75,700 | |
| Talking Book World | $25,000 | 5% | 2% | $150,000-$225,000 |
| TheHomeMag | N/A | $100,000-$130,000 | ||
| Tidbits Media | N/A | $76 per week | $8,500-$25,000 | |
| Today's Senior Magazine LLC | N/A | $5,300 | ||
| Town Calendar, The | N/A | $38,663-$53,162 | ||
| Town Planner | $30,000 | $50,000-$300,000 | ||
| TownePost Network | $35,000 | $41,175-$59,043 | ||
| TravelHost | N/A | $49,900-$69,900 | ||
| VYPE High School Sports Magazine | $30,000 | $40 per page or 6% | $152,000-$337,000 | |
| WAITING GAME, The | $7,500 | $7,500-And Up |