Motel 6 Cost Comparisons

About Motel 6

We'll Leave the Light on for You!
 Thanks to one of the most successful ad campaigns in the history of the hotel industry, Motel 6 enjoys strong brand awareness and high guest loyalty. After more than 40 years, Motel 6 is still a true American icon and continues to outperform the competition. Founded in 1962 in Santa Barbara, California, Motel 6 is synonymous with a great travel value. The first Motel 6 in Santa Barbara still leaves the light on today, but a lot has changed for the motel chain that pioneered the first real economy motel designed for the no-frills traveler.
 The original price of a night's stay at Motel 6 was just $6.00, and thus established the brand name for an American classic. The promise of the lowest price of any national chain and a clean, comfortable room are Motel 6 virtues. Motel 6 is a household name, synonymous with quality and value. It enjoys the highest brand recognition factor of any economy lodging brand.
 The brand continues to grow and currently has approximately 1,200 locations with more than 120,000 rooms in the United States and Canada. Part of G6 Hospitality, Motel 6 is the largest owned and operated hotel chain in North America.

Franchisor is seeking new franchise units throughout the U.S. and  Asia, Canada, Central America, Mexico and South America

The total investment necessary to begin operation of a newly constructed 100 room Motel 6 Motel (excluding land acquisition costs) is $6,891,850 to $8,823,850 and a conversion 100 room Motel 6 Motel (excluding land acquisition costs) is $206,850 to $2,106,050. This includes $33,850 in fixed pre-opening fees, which must be paid to the franchisor or their affiliates.
Veteran Incentives  $1,500 for training
"Entrepreneur
#96 in Franchise 500 for 2020.
#197 in Franchise 500 for 2021.




Hotels/Motels/Inns Franchise Opportunities

Below is a quick comparison of Motel 6 against other Hotels/Motels/Inns franchises and business opportunities. For an in depth comparison of Motel 6 with another opportunity including start-up costs and fees, business experience requirements, training & support and financing options click on the name of the company to view the detailed comparison.

Franchise Franchise Fee Royalty Advertising Fee Development Costs
AFM Hospitality Corporation $35,000 3% 4% $2,000,000-$20,000,000
Aloft hotels $185,050-$258,650 5.5% $10,358,360-$26,620,860
Aloha Hotels N/A $100,000
America's Best Inns & Suites $15,000 17.50 -$22.50/room/mo. $109,250-$5,836,500
AmericInn $39,500 5% 3.25% $221,286-$7,605,378
AmeriHost Franchise Systems N/A 4-5% $3,700,000-$4,700,000
Aston Hotels and Resorts N/A $250,000-$500,000
Atwell Suites N/A 5% $8,820,308-$12,387,352
Baymont by Wyndham $26,000-$29,000 5% 3.5% $214,523-$7,155,641
Best Western $45,000-$60,000 $50,505-$24,773,188
Boarders Inn and Suites by Cobblestone Hotels $20,000 $2/room/day .25/room/day $46,649-$7,727,647
Budgetel Inns N/A $1,000,000
Cambria Suites $60,000 5% $12,576,100-$14,690,600
Candlewood Suites $50,000 5% $7,807,040-$10,716,900
Canopy $75,000 5% 4% $44,872,050-$114,186,475
Centerstone $17,000 2% 2% $47,149-$8,728,147
Choice Hotels $10,000-$60,000 Varies Varies $88,050-$13,166,100
Clarion $40,000 4.25% 3.25% $519,750-$2,771,599
Clubhouse Inn $30,000 $30,000-$1,000,000
Cobblestone Inn and Suites $35,000 $3/room/day .25/room/day $64,799-$8,738,497
Comfort Inn $50,000 5.65% 3.85% $307,125-$9,243,275
Comfort Suites $50,000 5.65% 3.85% $307,125-$9,243,275
COMPASS by Margaritaville N/A $9,010,000-$31,395,000
Country Comfort N/A $2,000,000-$10,000,000
Country Hearth Inn $40,000 $1,000,000
Country Inns & Suites By Radisson $50,000 5% 2.5% $1,916,178-$9,472,795
Courtyard By Marriott $50,000-$90,000 $11,131,210-$28,763,410
Crowne Plaza $75,000 5% $35,380,430-$70,256,900
Curio Collection by Hilton $75,000 5% 4% $3,592,500-$112,436,500
Days Inns Worldwide $35,000-$38,000 5.5% 3.8% $231,156-$5,794,510
Dolce by Wyndham $35,000-$50,000 5% $743,675-$22,345,559
Doubletree Hotels, Suites, Resorts, Clubs $75,000 5% 4% $22,843,700-$79,169,000
Downtowner Inns $6,000-$16,000 3% 2.5% $133,600-$2,602,000
Econo Lodge $25,000 4.5% 3.5% $208,275-$938,645
Element Hotels $60,000 5.5% $10,972,610-$30,445,500
Embassy Suites Hotels $75,000 3.5% - 5.5% 4% $17,910,500-$85,492,500
EVEN Hotels $75,000 5% $16,697,959-$24,459,635
Everhome Suites N/A $10,108,350-$12,101,869
Fairfield Inns $50,000-$60,000 5.5% $8,491,200-$22,730,300
Four Points by Sheraton $60,000 $9,400,610-$25,923,410
GrandStay Residential Suites $35,000 5% 2% $117,900-$10,090,200
GUESTHOUSE $15,000 3%year1, 3.5%thereafter 1.5% $118,000-$1,918,500
Hampton Inn/Hampton Inn & Suites $75,000 6% 4% $7,662,800-$20,306,500
Hard Rock Hotel $50,000 $118,010,666-$221,433,000
Hawthorn Suites $40,000-$44,500 5.5% 2.5% $225,693-$12,785,326
Hilton Garden Inn $75,000 5.5% 4% $13,045,500-$27,123,500
Hilton Hotels & Resorts $75,000 5% 4% $30,581,105-$128,987,095
Holiday Inn $50,000 5-6% $8,993,365-$20,018,168
Home2 Suites $75,000 5% 3.5% $9,102,300-$17,456,500
HomeTowne Studios $30,000 3% $345,500-$1,238,500
Homewood Suites by Hilton $75,000 3.5% - 5.5% 3.5% $12,337,700-$25,972,000
Hospitality $5,000-$15,000 $35/rm/night $133,600-$2,602,000
Hotel Indigo $75,000 5% $18,314,275-$39,374,895
Hotel RL $40,000-$75,000 5% 3.5% $1,335,000-$36,191,500
Howard Johnson $35,000-$38,000 4.5% 4% $336,552-$9,898,595
Hyatt $60,000-$100,000 $44,648,500-$1,541,430,000
Hyatt Centric $100,000 $29,373,500-$105,360,000
Hyatt House Hotels $60,000-$100,000 $15,269,000-$30,124,500
Hyatt Place Hotels $60,000-$100,000 $15,269,000-$30,124,500
InterContinental Hotels Group $75,000 5% $70,494,125-$103,087,610
JW Marriott Hotels & Resorts $50,000 $5,000,000-$7,000,000
Key West Inns $14,000 2% 2% $32,149-$8,713,147
Kimpton Hotels & Restaurants $75,000 5% $49,789,087-$70,127,050
Knights Inn $7,000 $21/rm./mo. $93,000-$6,277,500
La Quinta $55,000 4-4.5% 4.5% $3,822,657-$12,901,630
Le Meridien N/A $61,886,490-$96,761,490
Luxury Collection, The N/A $138,156,490-$214,086,490
Mainstay Suites $30,000 5% 2.5% $290,825-$13,479,816
Margaritaville Hotels & Resorts N/A $10,175,000-$115,680,000
Marriott Conference Centers $50,000 $5,000,000-$7,000,000
Marriott Hotels & Resorts $50,000 $74,082,490-$176,017,490
Master Hosts Inns $6,000-$16,000 3% 2.5% $133,600-$2,602,000
MGallery Hotel Collection N/A $50,412,500-$86,813,500
MHO Hotel N/A $59,400-$1,238,000
Microtel Inns & Suites $43,000 6% 2% $5,709,119-$6,799,356
Motto by Hilton $75,000 5% 4% $12,290,495-$67,951,775
Moxy Hotels $75,000 5.5% $10,309,910-$31,230,300
My Place Hotels $30,000 $4,108,050-$5,709,950
Novotel $50,000 $1,000,000
NYLO Hotels $60,000-$69,600 5% 3.5% $10,880,000-$14,800,000
Oasis Senior Advisors $40,000-$70,000 10% $59,290-$93,490
Oyo Hotels N/A $97,700-$179,700
Park Inn by Radisson $35,000 4.5% 2% $3,692,674-$20,934,027
Passport Inn $6,000-$16,000 3% 2.5% $133,600-$2,602,000
Quality Inns $25,000-$50,000 3.5%-5.25% 1.25%-3.5% $2,000,000-$10,000,000
Radisson $75,000 5% 2% $13,942,060-$65,080,705
Radisson RED $75,000 $7,180,738-$33,494,350
Ramada Worldwide $35,000 4.5% 4% $220,731-$9,291,313
Red Carpet Inn $6,000-$16,000 3% 2.5% $133,600-$2,602,000
Red Collection, The $30,000 $787,000-$1,745,500
Red Lion Hotels and Inns $40,000-$75,000 5% 3.5% $8,431,750-$36,598,000
Red Roof Inn $30,000 4.5% 4%(Marketing & Reservation Fee) $203,500-$5,456,700
Regent International Hotels N/A $2,000,000
Registry Collection Hotels, The N/A $21,810,621-$35,601,522
Reverb hotel by Hard Rock N/A $15,445,000-$37,020,000
Rodeway Inns $15,000 4.5% 1.25%-3.5% $118,825-$572,495
Scottish Inns $6,000-$16,000 3% 2.5% $133,600-$2,602,000
Select Inn N/A $5,000,000
Settle Inn $25,000 3%year 1, 3.5%thereafter 2.25% $2,763,290-$3,687,220
Signature Inn $7,500 $3,216,500-$6,275,000
SpringHill Suites $60,000-$100,000 $9,403,000-$26,051,800
Starwood Hotels & Resorts N/A $5,000,000
stayAPT Suites N/A $4,148,500-$7,616,000
Staybridge Suites $55,000 5% $15,352,595-$22,436,565
Studio 6 $20,000-$30,000 5% 2% $206,850-$9,621,350
Suburban $30,000 4% $149,175-$8,513,044
Super 8 $25,000-$28,000 5.5% 3% $233,200-$4,834,492
SureStay Hotel by Best Western N/A $186,225-$24,338,895
Tapestry Collection by Hilton $75,000 5% 4% $3,005,105-$95,336,595
Tempo by Hilton $75,000 $16,056,445-$76,966,375
TownePlace Suites $50,000-$100,000 $9,180,100-$25,635,600
Trademark Collection Hotel N/A $198,558-$12,854,531
Travelodge Hotels $35,000-$38,000 4.5% 4% $184,960-$8,424,593
Trend Hotels and Suites by My Place N/A up to 5% $180,050-$2,848,700
Tru by Hilton $75,000 5% 4% $8,332,795-$13,542,175
TRYP by Wyndham $39,500 5% 4% $15,120,019-$23,614,755
Unbound Collection by Hyatt, The N/A $27,357,500-$98,440,000
Vagabond Inns $20,000 2.5% $2,800,000-$5,800,000
Value Place $5,000 5% $5,035,000-$7,031,000
voco hotels $75,000 0 0 $15,963,880-$46,738,600
WaterWalk Hotels and Apartments $50,000 $19,960,000-$25,430,000
Wingate by Wyndham $36,000-$40,500 4.5% 4% $375,465-$10,816,446
WoodSpring Suites $50,000 5% 2.5% $5,035,000-$7,031,000
Wyndham Garden $39,500 5% 3% $446,776-$14,378,293
Wyndham Grand $39,500 5% 3% $446,776-$14,378,293
Wyndham Hotels & Resorts $54,500 5% 3% $42,112,580-$69,188,897